This Privacy Policy describes how LA Pest Pros ("we," "us," or "our") collects, uses, shares, and protects your personal information when you use our website at https://lapestcontrolpros.com (the "Site"), call our phone number, or otherwise contact us for pest control services.
LA Pest Pros is operated by YourDigitalExpert Inc., a company registered in Canada. Your personal information may be processed in Canada and the United States, and is protected under applicable privacy laws in both jurisdictions.
Information We Collect
When you contact us through our website or phone, we collect the information you voluntarily provide, including:
- Your name
- Phone number
- Email address (if provided)
- Service address or area
- Type of pest control service requested
- Preferred timeline for service
- Any additional details you provide about your pest issue
We also automatically collect certain technical information when you visit our Site, including your IP address (anonymized), browser type, device type, pages visited, time spent on pages, and referring URL.
How We Use Your Information
We use the information we collect to:
- Connect you with a licensed pest control professional in your area
- Respond to your service inquiry and schedule service
- Communicate about your service request (confirmations, follow-ups)
- Improve our website and services
- Measure the effectiveness of our advertising
- Comply with legal obligations
How We Share Your Information
When you submit a service request, your contact information (name, phone number, email, service details, and address) is shared with a licensed, insured pest control provider in your area to fulfill your request. This is the core purpose of our service — connecting homeowners with qualified local professionals.
By submitting your information and checking the consent box on our form, you consent to being contacted by our service partner regarding your request.
Key points about how we share data:
- Your information is shared with one vetted provider for your area — not with multiple contractors simultaneously
- We do not sell your data to data brokers or marketing companies
- Our service partners use your information only to fulfill your service request
We may also share your information:
- When required by law, regulation, or legal process
- To protect the rights, safety, or property of our users or the public
- With service providers who help us operate our website (hosting, analytics, advertising platforms), under strict data processing terms
Cookies and Tracking Technologies
Our website uses cookies and similar technologies:
Essential Cookies: Required for website functionality. Cannot be disabled.
Analytics: We use Google Analytics (GA4) to understand website usage. Collects anonymized data about pages visited and general location (city-level, not precise address). Google Privacy Policy.
Advertising: We use Meta (Facebook/Instagram) Pixel and Google Ads conversion tracking to measure advertising performance. These may collect browsing data to show relevant ads on other platforms.
You can control cookies through your browser settings. Disabling cookies may affect website functionality.
Phone Calls
Calls to our phone number may be recorded for quality assurance and training purposes. The phone number displayed on our website uses a call routing service to connect you with available service providers in your area. Call recordings are stored securely and retained for up to 12 months.
Data Retention
We retain your personal information for:
- Service request data (name, phone, email): 24 months
- Call recordings: 12 months
- Analytics data: per platform default retention periods
After retention periods, data is permanently deleted from our systems. You may request early deletion at any time by contacting us.
Your California Privacy Rights (CCPA/CPRA)
If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information:
- Right to Know: You can request what personal information we collect, use, and share
- Right to Delete: You can request deletion of your personal information
- Right to Opt-Out of Sale/Sharing: You can opt out of the sale or sharing of your personal information
- Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
Regarding "sale" and "sharing": When you submit a service request, we share your contact information with a licensed pest control provider to fulfill that request. Under CCPA/CPRA, this sharing for the purpose of fulfilling your service request is a "business purpose" disclosure, not a "sale" of personal information. We do not sell your data to data brokers or for unrelated marketing purposes.
To exercise your California privacy rights, contact us at info@lapestcontrolpros.com. We will respond within 45 days as required by law.
Cross-Border Data Processing
LA Pest Pros is operated by YourDigitalExpert Inc., headquartered in Canada. When you use our Site or submit a service request, your personal information may be transferred to and processed in Canada. Canadian privacy standards under the Personal Information Protection and Electronic Documents Act (PIPEDA) are recognized as providing adequate protection for personal information.
Your information is protected under both California privacy laws (CCPA/CPRA) and Canadian privacy laws (PIPEDA), giving you the strongest applicable protections from both jurisdictions.
Third-Party Services
We use trusted third-party services to operate our website:
- Cloudflare — website hosting, CDN, and security
- Google Analytics (GA4) — website usage analysis
- Meta Platforms & Google Ads — advertising measurement
- Telnyx — call routing and recording
These providers process your data only as necessary to provide their services and are bound by their own privacy policies. We do not authorize them to use your personal information for their own marketing purposes.
Security
We implement reasonable security measures to protect your personal information, including encrypted connections (HTTPS), secure data storage, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated effective date. Your continued use of the Site after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or want to request deletion of your data, contact us at:
- Email: info@lapestcontrolpros.com
- Phone: (213) 691-0241